October Content Guide

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“October is when the trees reveal all the colours they’ve hidden all year. People have Octobers, too.” HECK YES they do!

—October is the perfect time for learning and ending the year strong, so if that fits in with your offers go get ’em friend!

—The end of this month is truly awful for trying to coordinate events. Your readers may have winter sports, Halloween, and even if they had a solid handle on their fall routines in September they’re probably letting things slip a little now. October is a great month for time management tips & life hacks.

—You’ll probably have a few people in your audience that are purchasing their holiday gifts, but the majority of us don’t dive in until November. That being said, gift research is happening month so make sure that you’re answering questions that might be coming up for potential buyers.

—Quick heads up: daylight savings is on November 1st this year!

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Celebrations[/fusion_button][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container admin_label=”Week 1″ type=”flex” hundred_percent=”yes” hundred_percent_height=”no” min_height=”800px” hundred_percent_height_scroll=”no” align_content=”center” flex_align_items=”stretch” flex_justify_content=”flex-start” flex_column_spacing=”0px” hundred_percent_height_center_content=”yes” equal_height_columns=”no” container_tag=”div” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” status=”published” publish_date=”” class=”” id=”” link_color=”” link_hover_color=”” border_sizes_top=”1px” border_sizes_right=”0px” border_sizes_bottom=”0px” border_sizes_left=”0px” border_color=”” border_style=”solid” margin_top_medium=”” margin_bottom_medium=”” margin_top_small=”” margin_bottom_small=”” margin_top=”” margin_bottom=”” padding_top_medium=”” padding_right_medium=”” padding_bottom_medium=”” padding_left_medium=”” padding_top_small=”” 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3 Things You Can Post This Week :: October 4-10

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Canadian Thanksgiving is on Monday the 12th, by the way.

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“1/2/3 ways to [get a quick result]”

Share a few quick tips to help your clients score a quick win. A hundred bonus points if you can tie it in to resources you’ve provided in the past, or a paid product!

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“How I stay organized as a ____”

Share a quick tip on how you keep a handle on everything. This doesn’t have to be rocket science so don’t overthink it—a lot of times your readers appreciate a quick reminder of something that they know already but haven’t been implementing lately. (Morning / evening routine? Heck yeah!)

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“I’m so freakin’ thankful for you.”

Here’s our caption from last year, and we could easily share it again this year. (Oh, did you know? Nobody notices when you re-use content, especially if it’s a year apart! So if you put a lot of thought into the perfect caption last year use it again. Or use this one, we’re good with it.)

“It’s been a hot minute since we introduced ourselves over here so hey! hi! hello! We’re Doreen and Carolyn, the designers, strategists, consumers of wine, and total hams (which feels Thanksgiving appropriate) at Knap Creative.

We’ll be spending our holiday weekend together (the best way) playing Balderdash, stuffing ourselves with Carolyn’s charcuterie and Doreen’s 24 hour layer salad, and of course… BEING SUPER FREAKIN’ THANKFUL.

What’s your fave party game? Do we need to mix it up a little?”

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2 Things You Can Post This Week :: October 11-17

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Only two posts because long weekend means you can take ‘er easy this week, my friend.

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“Here’s how I feel about today in emojis.”

Explain a little bit about what’s happening behind the scenes & how you’re feeling about it. Ask your audience to share, too! (And maybe you can guess what’s happening for them.) This is a great engagement booster—remember to respond to comments in a way that’ll spark conversation.

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“How to winter-proof your ____”

How can you help your audience prepare for the season ahead? (You can totally replace winter with holiday and give ’em some holiday prep tips, if that’s more applicable to your brand.) Drop a couple of quick tips that’ll help them get their ducks in a row before winter really sets in.

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3 Things You Can Post This Week :: October 18-24

[/fusion_text][fusion_checklist icon=”fa-arrow-circle-right fas” iconcolor=”” circle=”” circlecolor=”” size=”” divider=”yes” divider_color=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””][fusion_li_item icon=””]

“____ for hire.”

Personally we’d pop that right into the top of the post, but you do you. Then pop in a testimonial, and wrap it in a neat little bow with an ask: “How can I help YOU? If your ____ is making you want to light your hair on fire, drop me a DM. I GOTCHU. Currently booking for [date], and forever happy to chat!”

[/fusion_li_item][fusion_li_item icon=””]

Share your to-do’s

It’s almost as satisfying to watch you check off your to-do list as it is for us to complete our own. Why is that? ??

[/fusion_li_item][fusion_li_item icon=””]

“Pause right here for a second and imagine that it’s November 20th.”

That’s only a month away! Eeek! Everyone’s hanging their holiday lights, there’s a craft market every single weekend, and you’ve purchased a couple of holiday gifts but you still have over half of your list to go. [Dig into whatever specific problem your perfect fit client is feeling right now, and then present yourself as the solution!]

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3 Things You Can Post This Week :: October 25-31

[/fusion_text][fusion_checklist icon=”fa-arrow-circle-right fas” iconcolor=”” circle=”” circlecolor=”” size=”” divider=”yes” divider_color=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””][fusion_li_item icon=””]

A trick AND a treat

Give ’em your best trick, then drop a discount on a product or service booked between now and Halloween to help take it a step further.

[/fusion_li_item][fusion_li_item icon=””]

“How I ____ in just three days”

Or heck, three minutes if that’s more applicable to whatever you’re up to. Share a quick hack to help your audience get the results they’re looking for in a little bit of super focused time.

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“What candy are you stealing from the kids?” 

Lots of people are posting their pics on Halloween, so pop in—but keep it light! You can legit ask ANY Halloween related question. This is an easy peasy day to give your engagement a little boost!

[/fusion_li_item][/fusion_checklist][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

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