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People use Pinterest to plan for the future — and that means that as a business owner, you need to know what’s coming up next. Right now they’re searching for easy lake food options, rainy-day craft ideas for their toddlers, and the biggest category trend for this summer? “Let’s get together.” (We’re into it.)  So […]

What the heck is an Instagram Broadcast Channel? Don’t worry, we’ve got the 411! Imagine being in the loop with all the latest updates on all of your favourite accounts — no riff-raff. You’ll know when they’re working on exciting new projects, promoting awesome new services, or even when there’s an open appointment in their […]

One of the biggest shifts I’m predicting in social media for 2023 is content that lives longer, so we can all get off of that dang hamster wheel. BACK TO BASICS. Let’s streamline things. It’s about time, amiright? First things first, QUIT creating content that’s going to expire in five seconds. That’s right. Instead, create […]

Really, it’s yours. You can talk about what you learned the last time you went go-karting. You can send a GIF of yourself picking your nose. Whatever you want – they’re your e-mails. I sent one of these e-mails last week, so if either of those things sound like your jam, take a gamble and […]

I know it feels like it’s a hot minute till the end of the year, but NOW (well, yesterday, really, but I get it — life gets in the way) is the time to prep for your Q4. Here’s a quick checklist for a less-stressful holiday season. SEPTEMBER nail down your promotions for this year […]

When you love what you do, it can be so freaking hard to turn your brain off. Saying no is next to impossible, because not only are you doing what you love — you’re getting PAID for it! How great is that?! It’s pretty freaking great. But! (There’s always a but.) I also know from […]

Remember the days when you could post your (poorly filtered) Costco hot dog on Instagram, without a caption, and get 30 likes? Yeah, me too. We didn’t know how good we had it. The platform has become a beast, but rest assured it’s still possible to reach new eyeballs and convert them into clients – […]

. Here are 5 steps to batching your Instagram reels. You know that Instagram reels can be a game-changer, especially since IG has voiced that they’re now favouring video content. What you may be stuck on though, is how to batch your Instagram reels so that you don’t spend hours every single day, trying to […]

Read this blog to learn how to create a knock-out brand that captures attention… ya know, the dream brand! The first thing that pops into your head when you think of branding is probably a pretty logo or color palette. Maybe even a website…but let’s back up for a second. The visuals are a super […]